So, you have a killer selling strategy ready to drive more sales on Amazon but don't know how to get ungated in the particular product category? Promoting gourmet food products on Amazon to increase traffic and conversions. Step by Step Guide to get Ungated in the Grocery Category on Amazon FBA. Amazon doesn't specify which brands or categories this works for, but usually someone in our Facebook group will alert us all when it happens so everyone else can give it a try as well. What is an Amazon "Gated" Category? Furthermore, the books should be authentic and not counterfeit. Collectible coin sellers are required to have a company website, and will need to provide the link to Amazon. I wouldn't expect to make all of your money back, but I would get as much as you can for them! We try to keep this post updated, but that's still not your most accurate source. Fulfill the Shipping Requirements.
Start searching for the products you want to sell, such as alcohol, collectible coins, jewelry, or anything else. Comply with listing requirements. Once upon a time (ok, like a year ago), Amazon had many different subcategories within Toys & Games. Most likely you won't make a profit on the items (or maybe won't even send them in to Amazon). If you want to know how to increase Amazon sales quickly, tapping into a fast-growing, low-competition category like Amazon Grocery & Gourmet Foods is the answer. Sell in other areas and establish more than one sales channel to keep your business flowing forward. The FBA sellers get a basic application form to fill in order to get ungated in this category.
Generally speaking, Amazon is looking for sellers who have demonstrated past success with Merchant Fulfilling. A Website Registered on the Brand's Name. Restrictions Based On Product Condition. Any food items that are made to resemble illegal drugs (such as sweets that look like drugs). Amazon usually takes around 5 hours to a few days to respond, so wait patiently. Amazon has a strict policy on how to sell products in specific categories. Then perform a search for your product. Amazon suggests product titles that include the brand name at the beginning. For example, collectible books are a restricted category on Amazon that requires the sellers to get approval first. We provide coaching to Amazon FBA sellers to help them streamline the selling process while achieving better sales over time. Enrollment and usage of the Seller-Fulfilled Prime program. What's worked for us are the following steps: - Go to any big name chain (we suggest Walmart, CVS, Target) store and take out your Amazon Seller App on the menu select Scan. The very step is to sign up for the Professional Selling Plan and provide Amazon with all the necessary paperwork (product invoices and other documents). Now log in to your Amazon Seller Central Account, and click on "Add Product" under the Inventory Menu.
So, it is no surprise that Amazon may ask the sellers again to comply with the new policies. Log into your Amazon account and under the inventory menu, select "Add Product". Existing Amazon sellers can always ask members of the support team if a specific product is gated. If the keyword targeting is too narrow in the beginning, the campaign may lack impressions and clicks. But once a brand overcomes the initial hurdles, it can realize significant exposure and sales through the Amazon channel. Food and beverage brands can't ignore the huge opportunity that Amazon presents to reach customers looking for more selection and convenience than retail stores. Ten minutes later I get the same exact email from a different rep. Gift sets are the way to go with grocery products! Amazon Ungating: How to Request Category Approval. If the book was published pre-ISBN, then sellers will need to create a new product page. Pampers Baby Wipes BioDerma Sensibo-H20 Micellar Lotion DVD.
Once you've found the product you want to sell in the search results, click the "Listing Limitations May Apply" link next to the item, then click "Request Approval". Every application is slightly different depending on the type of product, so fill the form carefully. When creating an account with these wholesalers, use the same email address you have used to create a seller account on Amazon Seller Central. The truth of the matter is Amazon changes restrictions more often than they should! Here's how sellers can ungate the collectible books category: - The Books Should Be Collectible. Amazon doesn't ask the sellers for any solid proofs or documents.
Packaging Requirements & Special Considerations. For example, if you sell Alcohol in the UK, you must follow UK laws. I believe the lady had trouble reading the ASIN when I first submitted it. It helps to understand the reason Amazon has restricted categories in the first place. Unfortunately, Amazon rarely accepts invoices from China to grant approval into these categories. This also landed her a bunch of Brand approvals (nice bonus! Instead of having to negotiate distribution agreements with specialty or chain retailers to get nationwide distribution, now you can easily access entire countries by making your brand available online. Any packaging must include product information about the product (such as net weight, dietary information and expiration dates). Here are the requirements Amazon wants the sellers to comply with in order to start selling watches. Automotive and Powersports. Adding lifestyle images breathes life into your products and demonstrates their potential by giving the customer a visual cue.
I would also make the ASIN text larger than mine. When creating your product listings, make sure to adhere to the category-specific requirements. I am private labeling from China, can't I use my invoices? Technically Ungated: Grocery, Beauty, and Health & Personal Care.
Can I get approval if I am a brand new seller? Note: If you want to obtain your business license(and I highly suggest you do) then you can visit this page and navigate to your state to find the license you need. Unless the person you are paying is placing actual orders for you, then you are most likely getting forged documents, and I wouldn't submit forged documents to Amazon in my account! Step 2: Search for the Products You are Looking to Sell. Build your audience. It is not necessary for you as an Amazon seller to have your eCommerce store, but it is crucial for getting ungated in Grocery. Any food items made from endangered or threatened animals. Getting ungated in the Grocery category means getting approved as a new seller and proving that you are legitimate to be able to sell restricted items. I keep this blog post updated to reflect the current rules so give it a read if you're confused. We pretty much personally steer clear of the other ones listed.
If you're interested in getting a proven invoice to help get your FBA Amazon business ungated in Grocery & Gourmet Foods I can help. This is a good time to make sure your inventory is up to par. That is why so many sellers in these categories have less sellers to compete with. The FBA sellers should list the UPC manufacturer's code with every watch they want to add to the product listing. To sell in certain categories, you'll need to purchase items from an authorized wholesaler. Document issuer's name, address, phone number, email, or website. Amazon sellers speak their own vernacular and we understand each word of it. Meet shipping requirements. While it may be a schlep, the reward is well worth it. These terms give you more control – I call them "semi auto" campaigns – and can produce many keywords that you can chase in phrase or exact form. Pick up any item and scan the barcode, make sure the item appears in Amazon and that it's in the category you want to get approved for. Top tips from Lazar Zepinic, PPC Specialist at Bobsled Marketing. Any food items determined to present unreasonable risk of injury/illness by an official or government entity. Click "Submit for Approval, " and then wait for Amazon to respond to you.